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WA-40016

Creative Planning / MASECOWA-40016

View on ACCC

Processing timeline

13

days

Filed

10 Apr 2026

Notification waiver determination published

Decision

23 Apr 2026Notification waiver determination published
Type
Waiver
Outcome
Approved
Stage
Waiver application
Status
Assessment completed

Parties

Acquirer(s)

CP Britannia Bidco Limited Jersey Financial Services Commission - 163400, Creative Planning Holdco, LLC SEC - 801- 7725610

Target(s) or Vendor(s)

MASECO LLP United Kingdom - OC337650

Other parties

TPG Inc. SEC - 87-2063362, Peter Mallouk, General Atlantic Service Company, L.P. SEC - 801-63864

Summary

CP Britannia Bidco Limited, a subsidiary of Creative Planning Holdco, LLC, is acquiring 100% of MASECO LLP. The US-based wealth and investment manager, jointly controlled by Peter Mallouk, TPG Inc., and General Atlantic Service Company, L.P., is taking over the UK-based wealth manager with an Australian presence.

Acquisition details

Creative Planning Holdco, LLC ( Creative Planning ), through its wholly owned subsidiary, CP Britannia Bidco Limited, will acquire 100% of the interests in MASECO LLP ( Maseco ). Creative Planning, headquartered in the United States, is a wealth and investment management firm that provides a financial planning led investment management approach, retirement planning, estate planning, trust services, tax planning and family office services for individuals as well as 401(k) and institutional clients. Creative Planning is jointly controlled by Peter Mallouk, TPG Inc. ( TPG ) and General Atlantic Service Company, L.P. ( GA ). Maseco is a UK based provider of wealth management services primarily to high-net worth and ultra-high net worth UK or US citizens living in the UK or the US. Maseco has a small presence in Australia.

Industry

Broad:Financial Services & InsuranceANZSIC 6419:Other Auxiliary Finance and Investment Services

Decisions and key events

23 Apr 2026Notification waiver determination publishedAttachmentPDF155.1 KB

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