Processing timeline
22
days
Acquirer(s)
East Gate Games Investment Company ABN - 39 275 633 205
Target(s) or Vendor(s)
Moonton Holdings Limited
Other parties
Saudi Electronic Gaming Holding Company (doing business as Savvy Games Group), Public Investment Fund
East Gate Games Investment Company, a subsidiary of Savvy Games Group, will acquire 100% of the shares of Moonton Holdings Limited from Bytedance Ltd. This transaction involves companies active in mobile game development and publishing, with Savvy Games Group also involved in esports events.
East Gate Games Investment Company ( East Gate ) will acquire 100% of the shares of Moonton Holdings Limited ( Moonton ) from Bytedance Ltd. ( Bytedance ), by way of a Sale and Purchase Agreement (the Acquisition ). East Gate is a special purpose vehicle wholly owned by Saudi Electronic Games Holding Company (doing business as Savvy Games Group ( Savvy )). Savvy principally invests in and manages companies that develop, market, and publish games for mobile devices. Savvy is wholly owned by the Public Investment Fund, the sovereign wealth fund of the Kingdom of Saudi Arabia. Moonton (a wholly owned subsidiary of Bytedance) is active in mobile game development, publishing and related business. Bytedance is a holding company registered in the Cayman Islands. Savvy and Moonton are involved in the development and publishing of games for mobile devices, and Savvy is also active in organising esports events.